HORIZON ZERO DAWN
MEET THE MACHINES
With the world of Horizon Zero Dawn about to take over, we were tasked with bringing to life its most iconic inhabitants: the Machines.
We worked hand-in-hand with Sony and Guerilla Games to ensure content fitted seamlessly with the stunning in-game world, creating a suite of video assets fit for every online channel.
Featuring on official websites, social channels, and embedded into online advertising, the Machine videos provided a deeper dive for eager fans and spread the word to the masses – even featuring on IGN’s official review. Multi-functional and visually stunning content that contributed to a Number One release (even beating Zelda off the top spot), as part of the biggest new franchise launch on the PS4 to date.